Crisis Communication in Morocco during Coronavirus

Many successes and some necessary reframing

By Mohamed Benabid

Written by Doctor Mohamed Benabid, a founding member of IMIS, the paper screens the Moroccan experience by putting into perspective the unprecedented context of the Covid 19 pandemic. Through the analytical grid chosen, the author identifies a temporality in the strategy deployed as well as implicit narrative spaces which help to reinforce the reach of messages to the population.